Top 20 website earning money from google adsence

AdSense is updating its revenue share-structure and moving to per-impression payments for publishers.

Twenty years ago, we built Google AdSense to help publishers of all sizes make money from their websites. Our easy-to-use ad network simplified digital advertising, connecting publishers with advertisers around the world to sell their ad space. And now, every year, we pay out billions of dollars to the publishing partners in our ad network. This allows content creators to spend more time doing what they do best: creating great content.

As the advertising industry has evolved, so have the monetization choices available to publishers. Today, website owners use a combination of direct sales, ad networks and sell-side platforms to sell their ad space, often using multiple technologies simultaneously.

This is why we are making two changes: updating AdSense’s revenue-share structure and moving to paying publishers by impression. These changes will provide a consistent way for publishers to compare the differing fees across the various technologies they use to monetize and will provide even greater transparency into the media-buying process.

Based on our tests, we don’t expect publishers to see a change in their earnings as a result of these updates.

Updating the AdSense revenue share structure

For years, AdSense has been transparent about the fee we charge for our service, which is consistent with industry rates. When publishers have chosen to use AdSense to monetize their content, they have kept 68% of the revenue.

Previously, the Google AdSense network processed fees within a single transaction. We are now splitting the AdSense revenue share into separate rates for the buy-side and sell-side. For displaying ads with AdSense for content, publishers will receive 80% of the revenue after the advertiser platform takes its fee, whether that be Google’s buy-side or third-party platforms.

For example, when Google Ads purchases display ads on AdSense, Google Ads will retain on average 15% of advertiser spend. There are variations because Google Ads does not take a fixed, per-impression fee, as many advertisers choose to pay based on user actions, like a click or conversion. Overall, publishers will continue to keep about 68% of the revenue.

When advertisers use a third-party platform to purchase display ads on AdSense, publishers will keep 80% of the revenue after the third-party platform has taken its fee. Google does not control or have visibility into the fees that these third-party platforms charge advertisers or how they calculate them.

Top 20 website earning money from google adsence

Moving to per-impression payments for publishers

In addition to updating our revenue-share structure, AdSense will soon transition from primarily paying publishers per click to the display industry standard of paying per impression. This update will provide a more uniform way for paying publishers for their ad space across Google’s products and third-party platforms, helping them compare with other technology providers they use.

It’s important to note that this change will not influence the type or quantity of ads publishers can display on their websites. Publishers in our ad network are required to adhere to both our AdSense policies and the Better Ads Standards which do not allow practices like pop-ups or interruptive ads that take up the majority of the screen.

We expect these updates to go into effect early next year. These changes do not require any action from publishers.

Advertising technology helps fund the creative and diverse content we all enjoy online. That’s why we’ve spent years investing in AdSense to help publishers of all sizes easily make money and grow. As the internet evolves, we will continue our work to contribute to the open web and the access to content that advertising supports, while continuing to simplify and provide transparency into the process.

For many people, $100 a day is a special mark. That’s when for many website owners a site, or bunch of sites, is earning enough to qualify as a full-time income. This is a mark where even if that’s not full-time income for where a person is living, it’s a very solid amount of money. For many, life-changing.

Just how much traffic does it take to earn $100 a day with AdSense? The answer is different for every site however there are ways to look at the math and learn how to look at this question.

Knowing the exact amount of traffic makes it possible to clearly figure out daily traffic needs and get a rock-solid goal to shoot for.

Let’s get into it!


How to Figure Out The Math: Revenue Per Unique Visitor Analysis

The key metric to figure out here is the RPM (sometimes also abbreviated EPM). If you know that 1,000 visitors to a site make $10 on average then it’s easy to figure out that 10,000 visitors a day is the average needed to hit that $100 a day mark.

If the earnings are less, like a $5 RPM then it takes 20,000 visitors. If it’s more, like a $20 RPM then it takes less traffic, around 5,000 visitors a day.

All those numbers are hypothetical. The key is finding the actual RPM for your site or group of sites to figure out how long it will take you specifically to hit that $100/day mark.

(Total earnings / total number of page views) * 1,000 = RPM/EPM

Once the RPM number is calculated, divide that number into 100. That’s how many thousands of visitors are needed in one day to get up to the $100 mark.

The more real-life earnings data available, the more accurate the estimated RPM numbers are going to be.

Once the RPM is figured out for a site or portfolio of sites, it’s easy to figure out the average daily traffic needed to meet that $100 a day goal using AdSense.


All About The Traffic

Webmasters who say it’s all about the traffic aren’t wrong. A certain number of visitors will always be required to hit any earnings goal. The problem is, this is an incomplete picture.

Information that can drastically affect earnings and RPM include:

  • What is the niche of the website?
  • How competitive are the bids from advertisers?
  • What is the country of origin?
  • Is the traffic organic (from search engines) or from other sources like social media?

These are factors that make a huge difference in how much the traffic is worth to advertisers and thus how much traffic is needed to reach the earnings goal.


Which Traffic Is More Valuable?

There are several reasons that the type of traffic can make such a difference in earnings.

Most Valuable Markets

There is a group of countries where companies invest more in advertising than others. Customers are worth more so companies pay more for ads. This doesn’t mean there isn’t potential in other markets, but generally, these markets are considered the highest paying:

  • United States
  • Canada
  • United Kingdom
  • Australia

This is according to SEMRush, and these results aren’t surprising considering the first-hand experiences of two decades of webmasters. Beyond that, statistics gathered by Statista show all four of these countries in the top 10 list for countries where companies spent the most on advertising per person, with three of them being 1, 2, and 3, respectively.

If organic traffic mostly comes from one, or several, of these top markets the potential earnings and RPM is going to be higher than if most of the income comes from markets like Brazil or India where advertisers spend far less. Meaning there’s less revenue to make even if there is a lot of traffic.

Organic vs Social Media

Traffic that comes from search engines, aka organic traffic, is the most valuable. Traffic that comes from search engines are far more likely to make a purchase via an affiliate link or click on an ad.

This means if a lot of traffic comes from social media as opposed to search engines, the RPM is going to be far worse for that traffic than what Google is sending to your website.

While some ads still come from impressions, most still rely on clicks. All the highest paying ones do.

Focus on getting more organic traffic. That’s going to get to that $100 a day goal far faster and more efficiently than ramping up social media traffic.

Niches Have Radically Different Values

A very loose general rule of thumb is that an average RPM for the high paying markets is $2-10 RPM (source). This is a very broad range. Normally $2-3 is actually considered the low end. $9-10 is the high end of normal.

Anything above $10 RPM just on AdSense would be considered above average. There are niches that pay out higher. Some quite a bit higher. A niche with a high-paying RPM will require far less traffic to get to $100 a day than a low-paying RPM niche.

Generally speaking, the more expensive a service or product, the more valuable a new customer is. That makes a company or business willing to spend more on advertising to bring in a new customer.

This is why topics like insurance, legal services, or b2b marketing tend to have very high ad rates. On the other hand companies that sell products that cost only a couple dollars have no reason to pay large amounts for ads.

This is why one site might need only a few thousand people a day to hit that AdSense mark while another site might need many tens of thousands of visitors to earn the same amount.


Top RPM Topics

The top RPM topics will vary depending on which country the traffic comes from. A major reason for this is the array of different rules when it comes to insurance, legal services, medical treatments, etc. In some countries they can openly advertise, in others it’s more regulated.

According to an article on the best AdSense niches on SEM Rush, the top PPC niches in the United States are insurance, online education, marketing & advertising, and legal, in that order.

For the UK it’s insurance, marketing & advertising, crypto-currency, and internet & telecom. Mixes of those topics are also the top paying niches for Australia and Canada.

Many of these ads can give $5, $10, or more a click. Most ads are much lower, but that’s why these are the top RPM ads.

While it can be tempting to build a site around the highest per click topics, that’s not a great strategy. Many of these topics are in YMYL topics and in addition to requiring serious expertise for Google to rank the site, in addition to being incredibly competitive topics.

This doesn’t mean this information is useful. If deciding between two equally interesting topics one has a high RPM and one has a very low RPM, getting to $100 a day in AdSense will be faster with the high RPM topic.


How to Estimate Your Traffic Needs for $100/Day in AdSense

The best way to get a good estimate of the traffic needed is with actual data. With the RPM from actual traffic numbers it becomes very easy to figure out how many visitors a day are needed to hit $100 a day in AdSense.

Three examples:

  • If the RPM is $2.75 then 100/2.75 = 36.36 so you need around 36,360 visitors a day
  • If the RPM is $4.50 then 100/4.50 = 22.22 so you need around 22,220 visitors a day
  • If the RPM is $6.10 then 100/6.10 = 16.39 so you need around 16,390 visitors a day

Once the RPM has been figured out the traffic goals become obvious. At that point, you have a target to shoot for.

Beware Seasonal Changes

When doing estimates make sure not to let well-known seasonal changes affect the numbers. At the end of quarter most companies pull back on advertising meaning the RPM from numbers in those days are likely low.

Then there’s the November/December holiday season. Numbers are much higher than average going into the holiday season and the earnings during those times are likely to be higher than throughout the rest of the year.

Just be aware of these natural ebbs and flows in ad value when coming up with as accurate an RPM as possible.


Questions About Google Adsense

How much traffic is required for AdSense approval?

There is no minimum traffic requirement to get accepted to Google AdSense. AdSense looks at the quality of the website more than the pageviews the site generates.

Traffic translates to revenues. Therefore, it’s in your best interest to first generate some traffic and then implement Google AdSense ads.


In Conclusion

$100/day in AdSense is an attainable goal.

The key is to get a solid estimate on RPM based on your traffic and early AdSense earnings and then to do the math. Once that daily traffic target is there, then it’s all about focusing on rankings and content to scale up to those numbers.

Which type of website is best for earning with AdSense?

3 types of sites that have quality AdSense revenue.

A blog site. ... .

A forum site. ... .

A free online tool site..

Which AdSense pay the most?

With that in mind, here's a list of 15 of the most profitable niches for publishers..

Digital Marketing. ... .

Online Learning. ... .

Automobile. ... .

Make Money Online. ... .

Personal Finance. ... .

Online Banking. ... .

Legal. Law and legal services is another high-paying niche where advertisers are willing to pay more for each click. ... .

Travel and Accommodation..

How do I make $100 per day with Google AdSense?

it's quite achievable to make $100 dollars a day, and lots of people are doing it. Let's assume that a Page View = An Ad Impression. To make $100 every day you need 40,000 Page Views/day Or, 400 Clicks a day @ 1% CTR and $0.25 CPC. For 40,000 Page Views you have to produce 500 awesome articles on your website.

How much AdSense pay for 1,000 views on website?

How much does AdSense pay per 1000 views? Roughly $0.2 – $2.5 per 1,000 views. Although it depends on many factors including the content of your site, location of your users, time on site and device breakdown. Use our AdSense revenue calculator above to find out how much you could earn with your website.